The 2015 Paris Accords and SDGs launched, a 3-decade, low carbon transformation, recognising “Climate Change is existential”. This is the rationale for SUN – the Strong Universal Network. Under the initial guidance of our friend and mentor, the late Maurice Strong - sustainable development pioneer, we are creating a “Plan For Our Kids” a global Training and Lifetime Learning program to create a movement of 100,000 STRONG Climate Champions by 2030. They will advance Climate Friendly Travel ~ measured: green: 2050 proof ~ to support the Paris Accords & SDG13, underpinned by our technology Portal and network of cloud-connected centres. This will help bring Travel & Tourism into the “New Climate Economy”.

SUN - Strong Universal Network

SUNx - Strong Universal Network - is a new system for Tourism destinations and stakeholders to build Climate Resilience in line with the targets of the Paris Agreement through “Climate Friendly Travel.”

There is no greater single threat to humanity than Climate Change - it is eXistential.

SUNx will focus on this reality and provide an eXchange of smart solutions, tools, and resources to help any community and its tourism stakeholders.

SUNx eXchange has three core elements:

  • SUNx Centres – Prefabricated, solar powered Climate research & innovation centres
  • SUNx Connections - Our technology platform for monitoring & analysing climate resilience data
  • SUNx Community - Capacity building, education and cultural promotion through Climate Friendly Travel

SUN Featured

Tourism must Walk and Chew Gum at the same time. The light at the end of the Covid 19 Tunnel

By Professor Geoffrey Lipman, President SUNx Malta:   “Let me start by making it clear that today and for the coming months every government and industry action must be focused on a total response, repeat total response, to the global enemy of COVID 19. To health issues: livelihood issues: family issues and business survival issues. It is war. Nothing is more important than coherent national and international response, where co-ordinated, joined up action is the only path open.”   As the pandemic crisis intensifies, pulling the world economy towards recession it’s clear that the Travel & Tourism sector is in the centre of the maelstrom. Airlines are slashing flights: Cruise companies are cancelling programs: Hotels are seeing bookings evaporate. And with it the entire Travel Ecosystem of airports, ports, stations, along with meetings, sports events, theme parks, music festivals and all the attendant hospitality services for feeding and entertaining travellers. Some 10% of the global economy, driven directly and indirectly by this sector is grinding to a halt. Tens of millions of jobs and household livelihoods are threatened. For tourism dependent destinations – like small island states in the Caribbean and Asia or developing countries in Africa, who have pinned…


Why SUN ?

Join SUN

Because SUN is a not for profit program, we have sought to develop a widespread participation, but with a sustainable financial base. We intend to keep fees low, our organization nimble, and use technology to scale.

There are three ways to engage

Member - €100 one-time dues for access to all our research for ever, via our continuously updated portal. click here for a 3 day free trial.

SPONSOR – STRONG CLIMATE CHAMPIONS - €5000 will support 50 STRONG Climate Champions under your brand or destination, giving lifetime learning to graduate trainees and the opportunity for one person to enrole in the newly formed Climate Friendly Travel Diploma at The Institute of Tourism Studies in Malta

INVESTOR - To discuss global and national impact investment opportunities, please contact us.


SUN eXchange

SUN eXchange of smart solutions, tools, and resources helps any community and its tourism stakeholders understand the evolving regulatory dictates and market opportunities. It has three core elements  :

Our Social World


Who We Are


Geoffrey Lipman, SUNx Co-founder


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